Red Bee Media appointed as exclusive rich metadata provider in launch territories for Liberty Global’s next-generation TV platform, Horizon.
Red Bee Media, one of the world’s leading media management companies providing multi-platform technology and creative solutions to broadcasters, content rights holders, platform operators and brand owners, today announced an exclusive multi-year deal with UPC Broadband, Liberty Global’s European cable division, to provide rich metadata for Liberty Global’s next-generation TV platform, Horizon.
Under the terms of the deal, Red Bee Media will create and deliver rich metadata services for the Horizon platform, which is scheduled to launch in Q1 2012 in the Netherlands. The next generation metadata will include richer and deeper information to help customers to find their way around the range of exciting content on the Horizon platform.
In addition, UPC Broadband has commissioned Red Bee Media to supply metadata for their existing digital TV platforms in the Netherlands, Ireland and Switzerland.
Horizon, which was unveiled earlier this month at IBC 2011 by Mike Fries, President & CEO of Liberty Global, is an elegant media and entertainment platform for the home, which seamlessly integrates cable, web-based and personal content. Using a simple and intuitive interface and a powerful recommendation engine, consumers will be able to share and view content on multiple screens and devices wirelessly throughout the home. Liberty Global has developed Horizon with a set of world class technology partners including Samsung, Intel, NDS, Nagravision, IOKO and Empathy Labs.