Media commentator, Raymond Snoddy, to host first live panel debate involving top-level execs from Google, FremantleMedia and VirginMedia.

Red Bee Media, one of the world’s leading media management companies providing multi-platform technology and creative solutions to broadcasters, content rights holders, platform operators and brand owners, today announced an industry-wide programme of discovery into the future of media and the impact of new technologies, changing consumer behaviours and evolving business models. The programme, named Tomorrow Calling, will build a picture of the media world, its technological possibilities and market dynamics in 2020, through a series of think tanks, quantitative and qualitative research, one-to-one interviews, live panel debates and white papers.

Commissioned by Red Bee Media and conducted with MTM London, a specialist provider of research and strategic advice to the media, technology and communications sectors, Tomorrow Calling will draw together the brightest minds in media and seek to guide broadcasters, content owners, studios, platform owners, technology partners and brands though the maze of new market opportunities for TV and online video. It will culminate in a full report to be published in 2012.

Tomorrow Calling will explore three key themes which will centre around three live panel debates involving top-level executives from the broadcast, media, telecoms, technology and entertainment industries:

  • Networks, Platforms and Devices: how will the media market evolve through to 2020?
  • Changing Media Audiences: what will media consumption look like in 2020?
  • 2020 Business Models: content monetisation and the prospects for industry revenue streams

The first panel debate will take place on Tuesday 27th September in London and will be chaired by media commentator and BBC NewsWatch presenter, Raymond Snoddy. He will be joined by the following experts from leading media technologies and companies and together they’ll explore future developments in platforms, networks and devices and their impact on existing and emerging markets:

  • Bruce Daisley, Sales Director, YouTube & Display, Google
  • Claire Tavernier, Senior Executive Vice President, FMX and Worldwide Drama, FremantleMedia
  • John Bishop, Director Strategic Initiatives, Cisco
  • Ian Mecklenburgh, Director, Consumer Platforms and Devices, Virgin Media
  • Steve Plunkett, Director, Technology and Innovation, Red Bee Media
  • Dharmash Mistry, Partner, Balderton Capital

The ‘Changing Media Audiences’ panel debate is scheduled to take place in November 2011 with the final debate scheduled for early 2012.

"The media industry continues to go through dramatic changes bringing both extraordinary opportunities and risk. Disruptive technologies across platforms and devices are fuelling these changes, and are levelling the playing field for new and established media businesses. Tomorrow Calling is an in-depth, collaborative programme that will bring together leading industry thinkers from the media and technology world to map out what it will take to still be a relevant and successful company at the end of the decade.”

Bill Patrizio CEO, Red Bee Media

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About Red Bee

Red Bee Media is the leading global media services partner for innovation and growth. We enable some of the world’s most recognised media brands, broadcasters and content owners to instantly connect with audiences anywhere at any time. Every day, millions of people across the globe discover, enjoy and engage with content prepared, managed, broadcast and streamed by Red Bee Media. Headquartered in London, with more than 2,000 media experts in Europe, Asia Pacific and North America, Red Bee Media provides innovative solutions across the entire content delivery chain, including Playout, Streaming, Distribution, MCR, Media Management, Access, Content Discovery, and Post-Production services.

BORN IN BROADCAST. LIVE FOR MEDIA. 

 

For press enquiries, please contact:
Gabija Jonsson
Head of Communications, Red Bee Media
gabija.jonsson@redbeemedia.com