Red Bee Media will be providing IMDb ratings for Swisscom’s television offering on TV Box, TV Air Web and TV Air Mobile Apps. The ratings will be provided for movies and television shows on linear channels and for Teleclub On Demand Content on each service. Swisscom is the first European customer to enlist Red Bee Media to provide IMDb ratings and 1.5 million viewers in Switzerland will be able to benefit from the service as of May 2019.
Swisscom were looking for a way to increase the ability for their viewers to discover and enjoy quality content, while using the company’s television services. With IMDb ratings provided by Red Bee Media all descriptions of linear content and On Demand content from Teleclub on TV Box and TV Air will now be enriched with IMDb data, making it easier for the viewers to choose content based on user ratings.
"IMDb is one of the most trusted sources in the world for information and ratings about television and movies. We are happy to be able to add this feature to our TV offering with the help of Red Bee Media, making it easier for our customers to discover quality content. ”
Red Bee Media is the exclusive global distributor for IMDb ratings to TV Platforms. Swisscom is the first customer on the European market to enlist Red Bee Media to provide IMDb ratings and 1.5 Million Swiss viewers will have access to the service in May 2019.
"We are looking forward to start providing Swisscom with IMDb ratings, sharing data from the world’s most authoritative source for information and ranking on television and movie content. ”
Red Bee Media will be showcasing its metadata offering including IMDb ratings at NAB Show 2019, Las Vegas Convention Center, April 6-11, on stand SU1620.
About Red Bee
Red Bee Media is the leading global media services partner for innovation and growth. We enable some of the world’s most recognised media brands, broadcasters and content owners to instantly connect with audiences anywhere at any time. Every day, millions of people across the globe discover, enjoy and engage with content prepared, managed, broadcast and streamed by Red Bee Media. Headquartered in London, with more than 2,000 media experts in Europe, Asia Pacific and North America, Red Bee Media provides innovative solutions across the entire content delivery chain, including Playout, Streaming, Distribution, MCR, Media Management, Access, Content Discovery, and Post-Production services.
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Gabija Jonsson
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