Red Bee was at the forefront of the development of strategic outsourcing of broadcast and media services, when the company emerged on the market in 2005. Back then, the gains were simple and straight forward, with cost savings and operational certainty established in long-term contracts.

Fast-forward to today and there has been a dramatic transformation in our industry, where new technology has changed both how media companies operate and how they do business. The speed and the character with which our industry is transforming have made old ways of doing business much less relevant.

It is time to explore how outsourcing, service provision and commercial relationships can and should look like, now and in the future. This report is aimed to get the conversation started in our industry.